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JOURNAL OF APPLIED BUSINESS AND ECONOMICS
A Comparative PESTEL Analysis of Canada and China’s Management of Energy Markets
Author(s): Kevin Zentner, Alycia Fritze, Andrea Kloster, Larysa Romaniuk
Citation: Kevin Zentner, Alycia Fritze, Andrea Kloster, Larysa Romaniuk, (2020) "A Comparative PESTEL Analysis of Canada and China’s Management of Energy Markets," Journal of Applied Business and Economics, Vol. 22, Iss.12, pp. 253-273
Article Type: Research paper
Publisher: North American Business Press
Abstract:
As globalization forces increase, the importance of intentional international trade partnerships is evident. Due to tense China-U.S. relations, this presents Canada with a unique opportunity to attain a stake in the global energy economy. This paper analyzes the risks associated with the development of these potentially lucrative partnerships from the lens of political, economic, socio-cultural, technological, environmental, and legal (PESTEL) implications. While the differences between the Canadian and Chinese approaches to these perspectives present a significant barrier, Canada stands to gain significant financial and economic benefits from such a partnership.
