Journal of
Marketing Development and Competitiveness






Scholar Gateway


Abstracts prior to volume 5(1) have been archived!

Issue 5(1), October 2010 -- Paper Abstracts
Girard  (p. 9-22)
Cooper (p. 23-32)
Kunz-Osborne (p. 33-41)
Coulmas-Law (p.42-46)
Stasio (p. 47-56)
Albert-Valette-Florence (p.57-63)
Zhang-Rauch (p. 64-70)
Alam-Yasin (p. 71-78)
Mattare-Monahan-Shah (p. 79-94)
Nonis-Hudson-Hunt (p. 95-106)



JOURNAL OF MANAGEMENT POLICY AND PRACTICE


An International Study on Manufacturing Competitive Priorities

Author(s): Marvin E Gonzalez, Gioconda Quesada, Carlo Mora-Monge

Citation: Marvin E Gonzalez, Gioconda Quesada, Carlo Mora-Monge, (2012) "An International Study on Manufacturing Competitive Priorities," Journal of Management Policy and Practice, Vol. 13, Iss. 3, pp. 116 - 128

Article Type: Research paper

Publisher: North American Business Press

Abstract:

This study presents the results of an ongoing worldwide study in manufacturing competitive priorities. The main objective of this study is the examination of manufacturing competitive priorities, strategic directions and concerns of manufacturers around the world and to establish if differences exist among continents with regards to manufacturing strategy implementation. Data on the levels of adoption and relative payoff of strategic manufacturing-related activities, strategy integration and company performance priorities were analyzed to test for differences among continents. Results show that North America and Asia lead on manufacturing competitive priorities when compared to the rest of the continents.