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JOURNAL OF ORGANIZATIONAL PSYCHOLOGY
Mapping the Holistic Impact of Realistic Job Preview― Pre-recruitment Phase, Post-recruitment Phase and Marketing Spillover Effect
Author(s): Sirajul A. Shibly
Citation: Sirajul A. Shibly, (2019) "Mapping the Holistic Impact of Realistic Job Preview― Pre-recruitment Phase, Post-recruitment Phase and Marketing Spillover Effect," Journal of Organizational Psychology, Vol. 19, Iss. 1, pp. 70-78
Article Type: Research paper
Publisher: North American Business Press
Abstract:
Realistic Job Preview (RJP) is a method of disseminating relevant information regarding job offers essentially allowing potential applicants to better evaluate their prospects. While this procedure is welldocumented in industrial psychology, its application as a marketing tool remains neglected. Furthermore, its conceptualization, operationalization and evaluation are still widely debated. The current paper attempts to provide a more inclusive conceptualization of RJP and focuses on mapping its holistic impact through combining the effects of RJP during the pre-recruitment phase and post-recruitment phase as well as including its marketing spillover effect.
